/* =========================================================
   Mobile-first. Base styles target ~320–430px phones;
   min-width queries progressively enhance for tablet/desktop.
   ========================================================= */

:root {
  --oxblood: #4A0F18;
  --oxblood-hi: #621826;
  --ink: #0B0A09;
  --ivory: #F3EFE7;
  --cream: #E8E1D6;
  --ivory-soft: rgba(243,239,231,.64);   /* muted text on dark grounds */
  --ink-soft: rgba(11,10,9,.64);         /* muted text on light grounds */
  --charcoal: #161616;

  --display: "Philosopher", sans-serif;
  --sans: "Mulish", sans-serif;

  --gutter: 20px;
  --max: 1360px;
  --header-h: 60px;
  --ease: cubic-bezier(.2, .7, .1, 1);
}

@media (min-width: 720px)  { :root { --gutter: 32px; } }
@media (min-width: 1100px) { :root { --gutter: 56px; --header-h: 72px; } }

*, *::before, *::after { box-sizing: border-box; }

html {
  -webkit-text-size-adjust: 100%;
  scroll-behavior: smooth;
  scroll-padding-top: var(--header-h);
  overflow-x: clip;
}

body {
  margin: 0;
  background: var(--ink);
  color: var(--ivory);
  font-family: var(--sans);
  font-size: 16px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
  overflow-x: clip;
}

img, video, svg { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button, input, select, textarea { font: inherit; color: inherit; }
h1, h2, h3, p, ul, ol, figure { margin: 0; }
ul, ol { padding: 0; list-style: none; }
em { font-style: italic; }
::selection { background: var(--oxblood); color: var(--ivory); }
:focus-visible { outline: 2px solid currentColor; outline-offset: 3px; }

.skip {
  position: absolute; left: 12px; top: -60px; z-index: 100;
  background: var(--ivory); color: var(--ink); padding: 12px 16px;
}
.skip:focus { top: 12px; }

/* ---------- Section themes ---------- */
.s-black    { background: var(--ink);      color: var(--ivory); --muted: var(--ivory-soft);              --rule: rgba(243,239,231,.16); }
.s-ivory    { background: var(--ivory);    color: var(--ink);   --muted: var(--ink-soft);         --rule: rgba(11,10,9,.14); }
.s-cream    { background: var(--cream);    color: var(--ink);   --muted: var(--ink-soft);         --rule: rgba(11,10,9,.16); }
.s-burgundy { background: var(--oxblood);  color: var(--ivory); --muted: rgba(243,239,231,.72);     --rule: rgba(243,239,231,.22); }
.s-charcoal { background: var(--charcoal); color: var(--ivory); --muted: var(--ivory-soft);              --rule: rgba(243,239,231,.14); }

.section { padding: 88px 0; }
@media (min-width: 1100px) { .section { padding: 144px 0; } }

.wrap { width: 100%; max-width: var(--max); margin: 0 auto; padding: 0 var(--gutter); }

/* ---------- Type ---------- */
.eyebrow, .label, .micro {
  font-size: 12.5px;
  font-weight: 500;
  letter-spacing: .16em;
  text-transform: uppercase;
}
.label { color: var(--muted); margin-bottom: 20px; display: flex; align-items: center; gap: 12px; }
.label::before { content: ""; width: 24px; height: 1px; background: currentColor; }
.s-ivory .label::before, .s-cream .label::before { background: var(--oxblood); }
.label-sub { margin: 56px 0 20px; }
.micro { color: var(--muted); }

.display, .h2, .final-h, .statement, h3, .compare-end {
  font-family: var(--display);
  font-weight: 400;
  letter-spacing: 0;
  text-transform: uppercase;
}
.display em, .h2 em, .final-h em, .statement em { color: var(--muted); }
.s-black .display em, .s-black .h2 em, .s-black .final-h em { color: var(--ivory-soft); }
.s-ivory .h2 em, .s-cream .h2 em, .s-cream .statement em { color: var(--oxblood); }

.display {
  font-size: clamp(1.9rem, 8.4vw, 4.25rem);
  line-height: 1.02;
  margin: 18px 0 22px;
}
.h2 {
  font-size: clamp(1.75rem, 7.4vw, 4rem);
  line-height: 1.06;
  max-width: 14ch;
}
.h2 em { display: block; }
h3 { font-size: 1.35rem; line-height: 1.15; }

.lede { font-size: 1.0625rem; line-height: 1.55; color: var(--muted); max-width: 34rem; }
.s-black .lede { color: rgba(243,239,231,.78); }

.prose { display: grid; gap: 16px; max-width: 34rem; }
.prose p { color: var(--muted); }
.prose .prose-lead, .prose-lead {
  font-family: var(--display);
  font-size: 1.5rem;
  font-weight: 400;
  line-height: 1.25;
  color: inherit;
}
.section-note { color: var(--muted); font-size: 15px; max-width: 30rem; }

.split { display: grid; gap: 32px; margin-bottom: 56px; }
@media (min-width: 960px) {
  .split { grid-template-columns: 1.15fr 1fr; gap: 64px; align-items: end; margin-bottom: 88px; }
  .split-end { align-items: end; }
}

/* ---------- Buttons ---------- */
.btn {
  display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  min-height: 56px; padding: 0 28px;
  font-size: 13px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase;
  border: 1px solid transparent; border-radius: 0; cursor: pointer;
  transition: background-color .35s var(--ease), color .35s var(--ease), border-color .35s var(--ease);
  -webkit-tap-highlight-color: transparent;
}
.btn span { transition: transform .35s var(--ease); }
.btn:hover span { transform: translateX(4px); }
.btn-primary { background: var(--oxblood); color: var(--ivory); }
.btn-primary:hover { background: var(--oxblood-hi); }
.s-burgundy .btn-primary, .btn-light { background: var(--ivory); color: var(--oxblood); }
.s-burgundy .btn-primary:hover, .btn-light:hover { background: var(--cream); }
.btn-sm { min-height: 44px; padding: 0 18px; font-size: 12px; }
.btn-block { width: 100%; }

.link-arrow {
  display: inline-flex; align-items: center; gap: 8px; min-height: 48px;
  font-size: 13px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase;
  background: linear-gradient(currentColor, currentColor) left calc(100% - 12px) / 100% 1px no-repeat;
  transition: background-size .45s var(--ease);
}
.link-arrow:hover { background-size: 0 1px; background-position: right calc(100% - 12px); }

.cta-row { display: flex; flex-wrap: wrap; align-items: center; gap: 12px 28px; margin: 32px 0 24px; }
.cta-row .btn { flex: 1 1 100%; }
@media (min-width: 480px) { .cta-row .btn { flex: 0 0 auto; } }

/* ---------- Header ---------- */
.site-header {
  position: fixed; inset: 0 0 auto; z-index: 50;
  height: var(--header-h);
  color: var(--ivory);
  transition: background-color .4s var(--ease), border-color .4s var(--ease);
  border-bottom: 1px solid transparent;
}
.site-header.is-scrolled { background: var(--ink); border-color: rgba(243,239,231,.1); }
.header-inner {
  height: 100%; max-width: var(--max); margin: 0 auto; padding: 0 var(--gutter);
  display: flex; align-items: center; justify-content: space-between; gap: 24px;
}
.wordmark { font-family: var(--display); font-size: 1.375rem; font-weight: 700; letter-spacing: .02em; white-space: nowrap; }
.wordmark img { height: 28px; width: auto; }
.nav-desktop, .header-cta { display: none; }

.menu-toggle {
  display: inline-flex; align-items: center; gap: 12px;
  min-height: 44px; padding: 0 0 0 12px; background: none; border: 0; cursor: pointer;
  font-size: 12.5px; font-weight: 500; letter-spacing: .16em; text-transform: uppercase;
}
.menu-lines { position: relative; width: 22px; height: 10px; }
.menu-lines i { position: absolute; left: 0; right: 0; height: 1.5px; background: currentColor; transition: transform .4s var(--ease), top .4s var(--ease); }
.menu-lines i:first-child { top: 0; }
.menu-lines i:last-child { top: 8.5px; }
.menu-open .menu-lines i:first-child { top: 4.25px; transform: rotate(45deg); }
.menu-open .menu-lines i:last-child  { top: 4.25px; transform: rotate(-45deg); }

.mobile-menu {
  position: fixed; inset: 0; z-index: 40;
  background: var(--ink); color: var(--ivory);
  padding: calc(var(--header-h) + 32px) var(--gutter) calc(24px + env(safe-area-inset-bottom));
  display: flex; flex-direction: column; justify-content: space-between;
  opacity: 0; visibility: hidden;
  transition: opacity .4s var(--ease), visibility 0s linear .4s;
}
.menu-open .mobile-menu { opacity: 1; visibility: visible; transition: opacity .4s var(--ease); }
.mobile-menu nav a {
  display: flex; align-items: baseline; gap: 16px;
  padding: 14px 0; border-bottom: 1px solid rgba(243,239,231,.12);
  font-family: var(--display); font-size: clamp(2.25rem, 11vw, 3.25rem); font-weight: 400; line-height: 1.05;
}
.mobile-menu nav a span { font-family: var(--sans); font-size: 12px; letter-spacing: .14em; color: var(--ivory-soft); }
.mobile-menu-foot { display: grid; gap: 16px; }
.menu-email { color: var(--ivory-soft); text-align: center; padding: 8px; }
.menu-open { overflow: hidden; }

@media (min-width: 960px) {
  .menu-toggle, .mobile-menu { display: none; }
  .nav-desktop { display: flex; gap: 36px; margin-left: auto; }
  .nav-desktop a {
    font-size: 12.5px; font-weight: 500; letter-spacing: .16em; text-transform: uppercase;
    padding: 8px 0;
    background: linear-gradient(currentColor, currentColor) left bottom / 0 1px no-repeat;
    transition: background-size .4s var(--ease);
  }
  .nav-desktop a:hover, .nav-desktop a.is-active { background-size: 100% 1px; }
  .header-cta { display: inline-flex; }
}

/* ---------- Hero ---------- */
.hero { position: relative; padding-top: calc(var(--header-h) + 36px); overflow: hidden; }
.hero-copy { padding: 0 var(--gutter); max-width: 44rem; }
.hero .eyebrow { color: var(--ivory-soft); }
.hero .micro { margin-top: 4px; }

.reel { margin-top: 44px; overflow: hidden; }
.reel-col { overflow: hidden; }
.reel-track { display: flex; width: max-content; animation: marqX 48s linear infinite; }
.reel-track > .clip { width: 44vw; max-width: 230px; margin-right: 8px; }
@keyframes marqX { to { transform: translate3d(-50%, 0, 0); } }
@keyframes marqY { to { transform: translate3d(0, -50%, 0); } }

@media (min-width: 1024px) {
  .hero {
    display: grid; grid-template-columns: minmax(0, 1.08fr) minmax(0, 1fr);
    min-height: 100svh; padding-top: 0; align-items: center;
  }
  .hero-copy { padding: calc(var(--header-h) + 48px) var(--gutter) 72px; max-width: none; }
  .display { font-size: clamp(3rem, 4.6vw, 5.75rem); }
  .lede { font-size: 1.125rem; }
  .reel {
    margin: 0; height: 100svh; display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px;
    padding-right: 10px;
    -webkit-mask-image: linear-gradient(transparent, #000 14%, #000 86%, transparent);
            mask-image: linear-gradient(transparent, #000 14%, #000 86%, transparent);
  }
  .reel-track { flex-direction: column; width: auto; animation: marqY 60s linear infinite; }
  .reel-track > .clip { width: 100%; max-width: none; margin: 0 0 10px; }
  .reel-col:nth-child(2) .reel-track { animation-direction: reverse; animation-duration: 72s; }
  .reel-col:nth-child(3) .reel-track { animation-duration: 54s; }
}

/* ---------- Clip (video tile) ---------- */
.clip {
  position: relative; aspect-ratio: 9 / 16; overflow: hidden;
  background: var(--charcoal); color: var(--ivory);
  isolation: isolate;
}
.clip-ph {
  position: absolute; inset: 0; z-index: -1;
  padding: 14px; background-size: cover; background-position: center;
}
.clip-ph::after {
  content: ""; position: absolute; inset: 0; opacity: .22; mix-blend-mode: overlay;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}
.clip-ph-num { font-family: var(--display); font-style: italic; font-size: 2rem; font-weight: 400; line-height: 1; opacity: .55; }
.has-poster .clip-ph-num { display: none; }
.tone-1 .clip-ph { background-image: linear-gradient(165deg, #262626, #0b0b0b); }
.tone-2 .clip-ph { background-image: linear-gradient(165deg, #5e1b26, #1a070b); }
.tone-3 .clip-ph { background-image: linear-gradient(165deg, #333333, #121212); }
.tone-4 .clip-ph { background-image: linear-gradient(165deg, #F3EFE7, #E8E1D6); color: var(--ink); }
.tone-5 .clip-ph { background-image: linear-gradient(165deg, #1c1c1c, #050505); }
.tone-6 .clip-ph { background-image: linear-gradient(165deg, #4A0F18, #0b0b0b); }

.clip video {
  position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover;
  opacity: 0; transition: opacity .8s var(--ease), transform 1.6s var(--ease);
}
.clip.is-ready video { opacity: 1; }
.clip-meta {
  position: absolute; left: 0; right: 0; bottom: 0;
  display: flex; justify-content: space-between; align-items: flex-end; gap: 8px;
  padding: 40px 12px 12px;
  background: linear-gradient(transparent, rgba(11,10,9,.72));
  color: var(--ivory);
  font-size: 11.5px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase;
}
.clip-meta span:last-child { color: rgba(243,239,231,.7); font-weight: 500; text-align: right; }
.clip-sound {
  position: absolute; top: 8px; right: 8px;
  width: 44px; height: 44px; display: grid; place-items: center;
  background: rgba(11,10,9,.55); color: var(--ivory); border: 0; border-radius: 50%; cursor: pointer;
}
.clip-sound svg { width: 18px; height: 18px; }
.clip-sound .on, .is-audible .clip-sound .off { display: none; }
.is-audible .clip-sound .on { display: block; }
.is-missing .clip-sound { display: none; }
.clip[data-interactive] { cursor: pointer; }
@media (hover: hover) {
  .clip[data-interactive]:hover video { transform: scale(1.035); }
}

/* ---------- Features ---------- */
.features { display: grid; border-top: 1px solid var(--rule); margin-top: 48px; }
.feature { padding: 28px 0 32px; border-bottom: 1px solid var(--rule); display: grid; gap: 10px; }
.feature-n { font-size: 12.5px; font-weight: 600; letter-spacing: .16em; color: var(--oxblood); }
.feature h3 { font-size: 2rem; }
.feature p { color: var(--muted); max-width: 30rem; }
@media (min-width: 720px) {
  .features { grid-template-columns: repeat(2, 1fr); column-gap: 32px; }
}
@media (min-width: 1100px) {
  .features { grid-template-columns: repeat(3, 1fr); column-gap: 48px; margin-top: 72px; }
  .feature { padding: 40px 0 48px; min-height: 280px; align-content: start; }
  .feature h3 { font-size: 2.5rem; margin-top: 32px; }
}

/* ---------- Work ---------- */
.chips {
  display: flex; gap: 8px; overflow-x: auto; scrollbar-width: none;
  margin: 0 calc(var(--gutter) * -1) 24px; padding: 0 var(--gutter);
  scroll-padding-inline: var(--gutter);
}
.chips::-webkit-scrollbar { display: none; }
.chip {
  flex: 0 0 auto; min-height: 44px; padding: 0 16px;
  background: transparent; border: 1px solid var(--rule); border-radius: 0; cursor: pointer;
  font-size: 12px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--ivory-soft);
  transition: color .3s, border-color .3s, background-color .3s;
}
.chip:hover { color: var(--ivory); border-color: rgba(243,239,231,.4); }
.chip[aria-pressed="true"] { background: var(--oxblood); border-color: var(--oxblood); color: var(--ivory); }

.work-grid { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 8px; }
.work-grid > .clip[hidden] { display: none; }
@media (min-width: 720px) {
  .work-grid { grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 10px; }
  .work-grid:not(.is-filtered) > .clip:first-child { grid-column: span 2; grid-row: span 2; aspect-ratio: auto; }
}
@media (min-width: 1100px) {
  .work-grid { grid-template-columns: repeat(6, minmax(0, 1fr)); gap: 12px; }
  .work-grid:not(.is-filtered) > .clip:first-child { grid-column: auto; grid-row: auto; aspect-ratio: 9 / 16; }
}

/* ---------- Horizontal swipe galleries ---------- */
.swipe {
  display: flex; gap: 10px; overflow-x: auto; scroll-snap-type: x mandatory;
  padding: 0 var(--gutter) 4px; scroll-padding-inline: var(--gutter);
  scrollbar-width: none; overscroll-behavior-x: contain;
}
.swipe::-webkit-scrollbar { display: none; }
.swipe > * { flex: 0 0 68vw; max-width: 300px; scroll-snap-align: start; }
@media (min-width: 1100px) {
  .swipe { max-width: var(--max); margin: 0 auto; gap: 12px; }
  .swipe > * { flex: 1 1 0; max-width: none; }
}
.card-cap { padding-top: 14px; }
.card-cap h3 { font-size: 1.5rem; }
.card-cap p { color: var(--muted); font-size: 14.5px; margin-top: 2px; }
.card-cap .k { display: block; font-size: 12px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--muted); }

.tags { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 8px; }
.tags li {
  padding: 9px 14px; border: 1px solid var(--rule);
  font-size: 12.5px; font-weight: 500; letter-spacing: .12em; text-transform: uppercase;
}

.statement {
  font-size: clamp(2.5rem, 11vw, 6.5rem); line-height: .98; margin-top: 64px;
}
.statement-sm { font-size: clamp(2rem, 8vw, 4rem); margin: 0; }

/* Hook captions — deliberately native, like on-platform text */
.hook-cap {
  position: absolute; left: 10px; right: 10px; top: 22%;
  text-align: center;
}
.hook-cap span {
  display: inline; padding: 4px 8px; line-height: 1.6;
  background: var(--ivory); color: var(--ink);
  font-family: var(--sans); font-weight: 600; font-size: 15px;
  box-decoration-break: clone; -webkit-box-decoration-break: clone;
}
.stack-lines { font-family: var(--display); font-size: 1.75rem; line-height: 1.15; color: inherit !important; }
.testing-foot { display: grid; gap: 20px; margin-top: 56px; }
@media (min-width: 960px) { .testing-foot { grid-template-columns: 1.4fr 1fr; align-items: end; gap: 64px; } }

/* ---------- Packages ---------- */
.pkg-grid { display: grid; gap: 16px; }
.pkg {
  position: relative; display: flex; flex-direction: column;
  padding: 32px 22px 26px; border: 1px solid var(--rule); background: var(--ivory);
}
.pkg.is-featured { background: var(--oxblood); color: var(--ivory); border-color: var(--oxblood); --muted: rgba(243,239,231,.74); --rule: rgba(243,239,231,.22); }
.pkg-badge {
  position: absolute; top: 0; right: 22px; transform: translateY(-50%);
  background: var(--ink); color: var(--ivory); padding: 8px 12px;
  font-size: 11.5px; font-weight: 600; letter-spacing: .16em; text-transform: uppercase;
}
.pkg-num { font-size: 12px; font-weight: 600; letter-spacing: .16em; text-transform: uppercase; color: var(--muted); }
.pkg-name { font-size: 1.6rem; margin: 8px 0 18px; }
.pkg-price { display: flex; align-items: baseline; gap: 8px; }
.pkg-price span { font-family: var(--display); font-weight: 700; font-size: 3rem; line-height: 1; }
.pkg-price small { font-size: 13px; font-weight: 600; letter-spacing: .14em; color: var(--muted); }
.pkg-for { color: var(--muted); margin: 10px 0 24px; }
.pkg-stats { display: grid; grid-auto-flow: column; grid-auto-columns: 1fr; margin-bottom: 28px; border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule); }
.pkg-stats li { padding: 16px 0; display: grid; gap: 2px; }
.pkg-stats li + li { padding-left: 14px; border-left: 1px solid var(--rule); }
.pkg-stats b { font-family: var(--display); font-weight: 700; font-size: 2.4rem; line-height: 1; display: flex; align-items: baseline; gap: 6px; }
.pkg-stats b small { font-family: var(--sans); font-size: 11.5px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--muted); }
.pkg-stats span { font-size: 11.5px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--muted); }
.pkg-inc-title { font-size: 12px; font-weight: 600; letter-spacing: .16em; text-transform: uppercase; margin: 24px 0 8px; color: var(--muted); }
.pkg-inc { margin-bottom: 24px; }
.pkg-inc li { padding: 9px 0 9px 22px; position: relative; font-size: 16px; border-bottom: 1px solid var(--rule); }
.pkg-inc li::before { content: ""; position: absolute; left: 0; top: 50%; width: 10px; height: 1px; background: currentColor; }
.pkg-support { font-family: var(--display); font-size: 1.375rem; line-height: 1.2; margin-bottom: 24px; }
.pkg .btn { margin-top: auto; }
.pkg-note { font-size: 13.5px; color: var(--muted); margin-top: 14px; text-align: center; }
@media (min-width: 1024px) {
  .pkg-grid { grid-template-columns: 1fr 1.12fr 1fr; gap: 0; align-items: stretch; }
  .pkg { padding: 40px 32px 32px; }
  .pkg:not(.is-featured) { margin: 40px 0; }
  .pkg:first-child { border-right: 0; }
  .pkg:last-child { border-left: 0; }
  .pkg.is-featured { padding: 56px 40px 40px; box-shadow: 0 40px 80px -40px rgba(74,15,24,.55); z-index: 1; }
  .pkg.is-featured .pkg-price span { font-size: 3.75rem; }
}

/* ---------- Form ---------- */
.form-intro { margin-top: 24px; max-width: 30rem; }
.selected-pkg {
  margin-top: 24px; padding: 16px 18px; border-left: 2px solid var(--oxblood);
  background: rgba(74,15,24,.06); font-size: 15px;
}
.form { display: grid; gap: 4px 24px; }
@media (min-width: 720px) { .form { grid-template-columns: 1fr 1fr; } }
.field { display: grid; gap: 6px; padding: 12px 0; border: 0; margin: 0; min-width: 0; }
.field-full { grid-column: 1 / -1; }
.field label, .field legend {
  font-size: 12px; font-weight: 600; letter-spacing: .14em; text-transform: uppercase; color: var(--ink-soft);
  padding: 0;
}
.field input, .field select, .field textarea {
  width: 100%; min-height: 52px; padding: 12px 0;
  font-size: 16px; /* prevents iOS zoom */
  background: transparent; border: 0; border-bottom: 1px solid rgba(11,10,9,.3); border-radius: 0;
  -webkit-appearance: none; appearance: none;
  transition: border-color .3s;
}
.field select {
  background-image: linear-gradient(45deg, transparent 50%, currentColor 50%), linear-gradient(-45deg, transparent 50%, currentColor 50%);
  background-position: right 6px center, right 0 center; background-size: 6px 6px; background-repeat: no-repeat;
  padding-right: 24px; cursor: pointer;
}
.field textarea { resize: vertical; min-height: 110px; }
.field input:focus, .field select:focus, .field textarea:focus { outline: none; border-bottom-color: var(--oxblood); border-bottom-width: 2px; }
.field input::placeholder, .field textarea::placeholder { color: rgba(11,10,9,.38); }
.field.is-invalid input { border-bottom-color: #9b1c1c; }
.segmented { display: grid; grid-template-columns: repeat(3, 1fr); gap: 8px; margin-top: 4px; }
.segmented label { position: relative; letter-spacing: 0; text-transform: none; }
.segmented input { position: absolute; opacity: 0; inset: 0; min-height: 0; }
.segmented span {
  display: grid; place-items: center; min-height: 52px; border: 1px solid rgba(11,10,9,.25);
  font-size: 13px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--ink); cursor: pointer;
  transition: background-color .3s, color .3s, border-color .3s;
}
.segmented input:checked + span { background: var(--ink); color: var(--ivory); border-color: var(--ink); }
.segmented input:focus-visible + span { outline: 2px solid var(--oxblood); outline-offset: 2px; }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
.form-actions { padding-top: 16px; }
.form-status { margin-top: 14px; font-size: 15px; min-height: 1.5em; }
.form-status.is-ok { color: var(--oxblood); }
.form-status.is-err { color: #9b1c1c; }
.form.is-sent .field, .form.is-sent [data-submit] { display: none; }
.form.is-sent .form-status { font-family: var(--display); font-size: 2rem; line-height: 1.15; color: var(--ink); }

/* ---------- Process ---------- */
.process { margin-top: 48px; position: relative; }
.process li {
  position: relative; padding: 0 0 36px 64px;
}
.process li::before {
  content: ""; position: absolute; left: 19px; top: 44px; bottom: 4px; width: 1px; background: var(--rule);
}
.process li:last-child { padding-bottom: 0; }
.process li:last-child::before { display: none; }
.process span {
  position: absolute; left: 0; top: 0; width: 40px; height: 40px; display: grid; place-items: center;
  border: 1px solid var(--rule); border-radius: 50%;
  font-size: 12px; font-weight: 600; letter-spacing: .08em;
}
.process h3 { font-size: 1.4rem; padding-top: 8px; }
.process p { color: var(--muted); margin-top: 6px; max-width: 26rem; }
.process-loop span { background: var(--ivory); border-color: var(--ivory); color: var(--oxblood); }
@media (min-width: 1100px) {
  .process { display: grid; grid-template-columns: repeat(6, 1fr); gap: 24px; margin-top: 80px; }
  .process li { padding: 64px 0 0; border-top: 1px solid var(--rule); }
  .process li::before { display: none; }
  .process span { top: -20px; background: var(--oxblood); }
  .process-loop span { background: var(--ivory); }
}

/* ---------- Footer ---------- */
.footer { padding: 72px 0 40px; border-top: 1px solid rgba(243,239,231,.1); }
.footer-mark {
  display: block; font-family: var(--display); font-weight: 400; font-size: clamp(3rem, 15vw, 9.5rem); line-height: .95; letter-spacing: -.01em;
}
.footer-mark img { height: clamp(48px, 10vw, 120px); width: auto; }
.footer-grid { display: grid; gap: 28px; margin: 48px 0; }
.footer-grid nav, .footer-social { display: flex; flex-wrap: wrap; gap: 4px 24px; }
.footer-grid nav a, .footer-social a {
  min-height: 44px; display: inline-flex; align-items: center;
  font-size: 12.5px; font-weight: 500; letter-spacing: .16em; text-transform: uppercase;
}
.footer-social a { color: var(--ivory-soft); }
.footer-grid a:hover { color: var(--ivory); }
.footer-email { font-family: var(--display); font-size: 1.5rem; }
.footer-base { display: grid; gap: 10px; padding-top: 24px; border-top: 1px solid var(--rule); font-size: 13px; color: var(--ivory-soft); }
@media (min-width: 960px) {
  .footer-grid { grid-template-columns: 1fr auto auto; align-items: center; gap: 48px; }
  .footer-base { grid-template-columns: 1fr auto; }
}

/* ---------- Sticky mobile CTA ---------- */
.sticky-cta {
  position: fixed; left: 0; right: 0; bottom: 0; z-index: 30;
  padding: 10px var(--gutter) calc(10px + env(safe-area-inset-bottom));
  background: var(--ink); border-top: 1px solid rgba(243,239,231,.1);
  transform: translateY(105%); transition: transform .45s var(--ease);
}
.sticky-cta.is-visible { transform: none; }
.sticky-cta .btn { min-height: 52px; }
@media (min-width: 960px) { .sticky-cta { display: none; } }

/* ---------- Reveal ---------- */
.js .reveal { opacity: 0; transform: translateY(22px); transition: opacity .9s var(--ease), transform .9s var(--ease); }
.js .reveal.is-in { opacity: 1; transform: none; }

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .reel-track { animation: none; }
  .js .reveal { opacity: 1; transform: none; transition: none; }
  *, *::before, *::after { transition-duration: .01ms !important; }
}

/* ---------- Problem → batch ---------- */
.compare { display: grid; gap: 12px; margin-bottom: 56px; }
@media (min-width: 720px) { .compare { grid-template-columns: 1fr 1fr; gap: 16px; } }
.compare-col { padding: 24px 22px; border: 1px solid var(--rule); display: flex; flex-direction: column; }
.compare-k { font-size: 12.5px; font-weight: 600; letter-spacing: .16em; text-transform: uppercase; margin-bottom: 14px; }
.compare-col li { padding: 10px 0; border-bottom: 1px solid var(--rule); font-size: 16px; }
.compare-end { font-family: var(--display); font-weight: 400; font-size: 1.4rem; line-height: 1.15; margin-top: auto; padding-top: 22px; }
.compare-old { color: var(--ink-soft); }
.compare-old .compare-end { text-decoration: line-through; text-decoration-color: var(--oxblood); text-decoration-thickness: 1.5px; }
.compare-new { background: var(--oxblood); color: var(--ivory); border-color: var(--oxblood); --rule: rgba(243,239,231,.22); }
.compare-new .compare-end { font-size: 1.75rem; }

.volume {
  display: flex; align-items: flex-end; justify-content: space-between; gap: 8px;
  padding: 28px 0 20px; border-top: 1px solid var(--ink);
}
.volume div { display: grid; }
.volume b { font-family: var(--display); font-weight: 400; font-size: clamp(3.75rem, 18vw, 11rem); line-height: .9; }
.volume div:last-child b { color: var(--oxblood); }
.volume span { font-size: 11px; font-weight: 600; letter-spacing: .12em; text-transform: uppercase; color: var(--muted); margin-top: 10px; }
.volume i { font-style: normal; font-family: var(--display); font-size: clamp(1.25rem, 5vw, 4rem); color: var(--muted); padding-bottom: 36px; }
@media (min-width: 720px) { .volume span { font-size: 12.5px; letter-spacing: .16em; } }
.volume-note { color: var(--muted); max-width: 34rem; margin-bottom: 36px; }
@media (min-width: 1100px) { .volume { justify-content: flex-start; gap: 56px; } }

/* ---------- What you get ---------- */
.gets { display: grid; grid-template-columns: 1fr 1fr; gap: 0 20px; margin-top: 56px; border-top: 1px solid var(--rule); }
.gets > div { padding: 20px 0 22px; border-bottom: 1px solid var(--rule); }
.gets h3 { font-size: 1.15rem; margin-bottom: 6px; }
.gets p { color: var(--muted); font-size: 15px; line-height: 1.45; }
@media (min-width: 1100px) {
  .gets { grid-template-columns: repeat(3, 1fr); gap: 0 48px; margin-top: 80px; }
  .gets > div { padding: 32px 0 36px; }
  .gets h3 { font-size: 1.5rem; }
}

/* ---------- Package extras ---------- */
.pkg-extra { display: grid; gap: 12px; margin-top: 40px; padding-top: 28px; border-top: 1px solid var(--rule); color: var(--muted); font-size: 15.5px; max-width: 46rem; }
.pkg-extra strong { color: var(--ink); font-weight: 600; }
.pkg-extra .link-arrow { color: var(--oxblood); font-size: 12.5px; }

/* ---------- Contact ---------- */
#contact { border-top: 1px solid rgba(243,239,231,.08); }
.contact-grid { display: grid; gap: 48px; }
.contact-copy .eyebrow { color: var(--ivory-soft); max-width: 22rem; }
.final-h { font-size: clamp(1.9rem, 8.4vw, 3.75rem); line-height: 1.04; margin: 20px 0 24px; max-width: 16ch; }
.final-h em { display: block; }
.contact-email { margin: 28px 0 12px; color: var(--ivory-soft); }
.contact-email a { color: var(--ivory); border-bottom: 1px solid currentColor; }
.form-card {
  background: var(--ivory); color: var(--ink);
  padding: 28px 20px 24px; margin: 0 calc(var(--gutter) * -1);
}
.form-card .selected-pkg { margin: 0 0 12px; }
@media (min-width: 720px) { .form-card { margin: 0; padding: 40px; } }
@media (min-width: 1100px) {
  .contact-grid { grid-template-columns: 1fr 1fr; gap: 80px; align-items: start; }
  .contact-copy { position: sticky; top: calc(var(--header-h) + 48px); }
  .contact-copy .eyebrow { max-width: none; }
  .form-card { padding: 48px; }
}
